Promotion Quiz

Promotion Quiz

10th - 11th Grade

21 Qs

quiz-placeholder

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Promotion Quiz

Promotion Quiz

Assessment

Quiz

Life Skills

10th - 11th Grade

Practice Problem

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Created by

CARDULLO EMILY

Used 40+ times

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21 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

Examples of direct mail include: catalogs, sales letters, and sales brochures.

true
false

2.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

As an advertising medium TV does NOT allow you to reach a large number of people.

true
false

3.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

The socioeconomic characteristics of a target market refers to a city, state, or country.

true
false

4.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

The demographic characteristics of a target market refers to gender, age group, or education level.

true
false

5.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

Which of the following is an essential criteria for an advertisement?

It must be non-commercial
The message conveyed must be elaborate and long
It must be an attempt to persuade massive amounts of people
It must involve face-to-face communication

6.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

Advertising that aims to create a more favorable image of a company as a whole in the eyes of various stakeholders is called _______________ promotion.

Institutional
Product
Organizational
Pioneer

7.

MULTIPLE CHOICE QUESTION

3 mins • 1 pt

Advertising medium that allows advertisers to take advantage of the user's demographic information and targets their ads based on this data:

Social Media
Television
Direct Mail
Radio

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