Adapter la relation commercial à un contexte omnicanal CH6
Authored by Julien Patin
Other, Specialty, Business
Professional Development
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16 questions
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1.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
La relation commerciale est à l’initiative du client ?
Vrai
Faux
2.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
La relation commerciale est devenue
omnicanale
intrusive
responsable
ponctuelle
3.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
L’implantation de l’unité commerciale est un moyen de contact commercial
Vrai
Faux
4.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
La réduction de prix nécessite un double marquage
Vrai
Faux
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
La vente en braderie est autorisée
Vrai
Faux
6.
MULTIPLE SELECT QUESTION
30 sec • 1 pt
Le marketing transactionnel est centré sur le suivi de la relation client
Vrai
Faux
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Le logiciel de GRC permet d’assurer la fidélisation client
Vrai
Faux
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