PEST/SWOT Review

Which of the following answers, would fall under the Political (P) element of a PEST analysis? Choose all that apply.

• Reimbursement regulations

• Professional licensure regulations

• Insurance coverage rates

• Health specific demographics

Which of the following answers would fall under the Economic (E) element of a PEST analysis? Choose all that apply.

• Zoning & Building regulations

• Household income levels

• Insurance coverage rates

• Malpractice insurance rates

Which of the following answers would fall under the Social (S) element of a PEST analysis? Choose all that apply.

• Population demographics (age, gender, etc)

• Education levels

• Religious affiliations

• Leisure interests

Which of the following answers fall under the Technology (T) element of a PEST analysis? Check all that apply.

• Cost of new technologies

• Impact of new technologies

• Housing/living conditions

• Health safety regulations

Which of the following answers is an example of an internal strength that would be found in the strength element of a SWOT analysis?

• Specialized expertise of clinical staff

• Increased marketing efforts

• Increased reimbursement rates

• Lack of IT support

Which of the following examples would fall under the Weakness element of a SWOT analysis?

• Strong relationship with hospital system

• Lack of IT support

• Competing local outpatient physical therapy clinics

• Decreasing reimbursement rates

Which of the following examples falls under the Opportunities element of a SWOT analysis?

• High volume of outpatient clinics in area

• Decreasing reimbursement rates

• Increased marketing efforts to local hospital systems

• Expertise of the clinical staff

Which of the following answers would fall under the Threats element of a SWOT analysis?

• High volume of outpatient PT clinics in the area

• Lack of IT support

• Alignment with one hospital system

• Increased marketing efforts