EMTECH Color Psychology in Marketing

These are the colors of children’s toys, daycare decor, and summer clothes.

• Primary colors

• Secondary colors

• Tertiary colors

• Tinted colors

What is created when white is added to a pure color?

• shade

• tint

• tone

• opacity

What is created when black is added to a pure color?

• shade

• tint

• tone

• opacity

What is created when gray is added to a pure color?

• shade

• tint

• tone

• opacity

If you’re looking to have a really powerful presence or get someone’s attention fast, _____ is your ccolor

• orange

• purple

• red

• yellow

The color _______ is great for bringing comfort in tough times, and creating a sense of fun or freedom in your visuals.

• orange

• purple

• red

• yellow

Whenever you need to lift someone’s spirits, increase their confidence, or provide inspiration, use ______.

• orange

• purple

• red

• yellow

If you’re looking to portray health, rest, and to relieve stress, _________is your color.

• green

• pink

• red

• yellow

______ is a well-liked color that can bring a sense of calmness and trust when building relationships, especially in marketing.

• Blue

• Green

• Red

• Yellow

It imost commonly known for its imagination and spirituality and this is why creativity is most often associated with the color ______.

• orange

• purple

• red

• yellow