4 P's of Marketing
Authored by Jennifer Inman
Business
10th - 12th Grade
Used 83+ times
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24 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The 4 Ps of Marketing are Place, Promotion, Price, Product.
True
False
2.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
People are the same as “target market”.
True
False
3.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
The target market is not considered when promoting products or services.
True
False
4.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
The target market is considered when making all decisions regarding Product, Place, Price, and Promotion.
True
False
5.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
Market segmentation is used to help marketers to clearly define their target market.
True
False
6.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
Products are goods, services, or ideas that are developed to meet customer wants and needs.
True
False
7.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
Products are always tangible goods.
True
False
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