Magazine Articles Conventions

How do you call the big letter at the beginning of the first paragraph of an article?

• Drop Cap

• Pull

• Masthead

• By-line

Can magazines be biased?

• Yes

• No

• Most are

• Not usually

What is likely to be featured as very big in a double page spread?

• the stand first

• the body copy and paragraph layout

• the anchorage and text grabs

• The image and headline

What is likely to be read by ALL magazine readers, even if they don't read the whole paragraph?

• the byline

• the lead paragraph

• the body copy

• the negative space

The written text of an article, presented in columns, and following the magazine standards of font size and style is called...

• drop capital

• headline

• body copy

• anchorage

What is the lead?

• the introductory paragraph of an article

• the title of the article in big fonts

• the small gap between 2 columns

• a big capital letter that introduces the first paragraph

Where does the Stand First go?

• After the headline and before the article

• Before the byline

• After the masthead and before the headline

• In the gutter

Where does the name of the journalist go?

• in the drop capital

• in the gutter

• in the by-line

• In the masthead

How do you call the space between 2 columns?

• blank space

• subheading

• drop cap

• gutter

How do you call the quotes used in the middle of columns in an article, in a bigger font?

• mast head

• text grabs

• headline

• negative space