Advertising

Advertising

University

21 Qs

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Advertising

Advertising

Assessment

Quiz

Education

University

Practice Problem

Medium

CCSS
RI.9-10.4, RI.11-12.4, RI.7.4

+1

Standards-aligned

Created by

Reetika Bhardwaj

Used 31+ times

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21 questions

Show all answers

1.

OPEN ENDED QUESTION

45 sec • Ungraded

What is your name?

Evaluate responses using AI:

OFF

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Media Image

the exclusive legal right, given to an originator or an assignee to print, publish, perform, film, or record literary, artistic, or musical material, and to authorize others to do the same.

Infringement

Copyright

Advertising Agency

Logo

3.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Media Image

_________________ includes using television and radio advertising to reach large audiences.

Print media

Electronic media

Broadcast media

4.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Media Image

What type of technique or strategy is used for this advertisement?

Slogans and jingles

Award labels

Sales and discounts

Gifts

5.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Advertising for a product in places where it is sold is called______ advertising.

point-of-sale
direct mail
subliminal
word-of-mouth

6.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

Which of the following is NOT the function of headlines?

Gain immediate attention

appeal to self-interest

Lead readers into the text

Sell product

7.

MULTIPLE CHOICE QUESTION

45 sec • Ungraded

Media Image

Where have you seen adverts before?

On bus stop

At the train station

On a billboard

In the newspaper

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