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Service Marketing

Authored by Shweta Mokal

Education

University

Used 306+ times

Service Marketing
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10 questions

Show all answers

1.

MULTIPLE SELECT QUESTION

1 min • 1 pt

Characteristics of Services are

Intangible

Tangible

Inseparability

Homogeneous

Heterogeneity

2.

MULTIPLE CHOICE QUESTION

45 sec • 1 pt

The service tringle outlines all the relationships that exists between the company, the employee and the Customer.

True

False

3.

FILL IN THE BLANKS QUESTION

1 min • 1 pt

External Marketing is any..............to customer or potential customer that happens ............. service deliver

(a)  

4.

FILL IN THE BLANKS QUESTION

2 mins • 1 pt

Aims of external marketing ------------------.

(a)  

5.

FILL IN THE BLANKS QUESTION

45 sec • 1 pt

(a)   are Internal Customers.

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Interactive Marketing occurs when _____

Employee and Company interacts

Employee and Employee Interacts

Employee and Customer Interacts

Customer and Company Interacts

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Service is an act or preference offered by one party to another.

True

False

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