Brand and Logo

Product manufactured by a particular company under a particular name is called :

• Logo

• Brand

• Mascot

• Slogan

The brand that is managed in one area//country is called :

• Global brand

• Local brand

Tablet computer is usually made by

• Local companies

• Global companies

• Sometimes made by local companies

• Sometimes made by global companies

Which one is considered to be local brand?

• Silver Queen

• Ferrero Rocher

• Hershey

• Van Houten

Which one is not the reason why brand is important for a product?

• Makes a memorable impression on consumers

• Allows customers to know what to expect from the company.

• To decrease sales of a product

• A way of distinguishing a product from the competitors and clarifying what it is the product offer that makes it a better choice.

Logo is an efficient way of communicating information about a business.

• True

• False

What logo is this?

• Coca Cola

• Pepsi

• Fanta

• Sprite

This is the logo of .... brand

• McDonald's

• KFC

• Wendy's

• Pizza Hut

What is the use of using red colour in food product brand logo?

• Associated to intelligence and trust

• Project a relax eating environment

• Indicates fun brand image

• To trigger appetite

If we want to have a brand logo that symbolizes intelligence and trust, mostly used in product related to technology then we should use this colour.

• Blue

• Yellow

• Red

• Green