Enterprise C3. A - Promotion

Enterprise C3. A - Promotion

KG - 5th Grade

23 Qs

quiz-placeholder

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Enterprise C3. A - Promotion

Enterprise C3. A - Promotion

Assessment

Quiz

Other

KG - 5th Grade

Practice Problem

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Created by

Mr Fitzpatrick

Used 144+ times

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23 questions

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1.

MULTIPLE CHOICE QUESTION

10 sec • 1 pt

The message is...

The features of the services

The products and services

How to get the message across to people e.g. TV, leaflets

What the enterprise wants to say: product and features / benefit

2.

FILL IN THE BLANK QUESTION

20 sec • 1 pt

B2B is an enterprise that sells its products to another

3.

MULTIPLE CHOICE QUESTION

5 sec • 1 pt

In the B2C market businesses sell to...

Businesses

Customers

Consumers

Target Market

4.

MULTIPLE SELECT QUESTION

10 sec • 1 pt

Select 2 ways from the list below that a business can segment the market.

B2C

B2B

Geographic

Behavioural

5.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

What are the advantages of using loyalty incentives as a method of sales promotion? (select the correct answers)

Encourage repeat purchases

Retain customers

Collect customer data

Create better communication with customers

Reach a large number of people

6.

MULTIPLE SELECT QUESTION

30 sec • 1 pt

Which factors can determine which promotion an enterprise uses? (Select the correct answers)

Size of the enterprise

The Target Market

The Product

The Budget

7.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Two advantages of going to an exhibition as a PR method are...

Free publicity

Meeting face to face with potential customers

Reaches a national audience

Exploring what competing businesses are doing

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