A - Level Marketing Intro Quiz

...........% OF CONSUMER INTERNET TRAFFIC WILL BE VIDEO BY 2021

• 82%

• 54%

• 32%

• 21%

INFLUENCER MARKETING IS A £........ INDUSTRY ON INSTAGRAM

• £300M

• £750M

• £1B

• £2B

THE AVERAGE CONSUMER ATTENTION SPAN IS ...............

• 2 Minutes

• 10 Minutes

• 30 Seconds

• 8 Seconds

MILLENNIALS ARE PROJECTED TO ACCOUNT FOR NEARLY .........% OF ALL UK. RETAIL SALES BY 2020

• 33%

• 50%

• 75%

• 15%

.........% OF TOTAL MARKETING BUDGET WILL GO TO DIGITAL MARKETING

• 10%

• 40%

• 89%

• 75%

......................... EARN MORE THAN THE WORLD’S TRADITIONAL MEDIA OUTLETS

• APPLE & INSTAGRAM

• GOOGLE & FACEBOOK

• TWITTER & BING

• TIK TOK & SAMSUNG

CONTENT WITH RELEVANT IMAGES GETS ............% MORE VIEWS

• 20%

• 40%

• 75%

• 94%

..........% OF MARKETERS CITED RETURN ON INVESTMENT MEASUREMENT AS TOP CHALLENGE FOR INFLUENCER MARKETING

• 76%

• 5%

• 95%

• 58%

YOUTUBE HAS .............. ENGAGEMENT AND LOWER BOUNCE RATE THAN TWITTER AND FACEBOOK

• THE SAME

• A LOWER

• A HIGHER

............... AS MANY CONSUMERS WOULD RATHER WATCH A VIDEO THAN READ TO LEARN ABOUT A PRODUCT

• 2X

• 3X

• 4X

• 5X