SEM1 Obj. 2.05 & 2.06 Data

Quiz
•
Business
•
9th - 12th Grade
•
Medium
Sylvia Allen
Used 14+ times
FREE Resource
14 questions
Show all answers
1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of marketing information might a business obtain by monitoring sales invoices?
Service tactics
Profit margin
Sales territory
Customer profiles
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What information is usually contained in a database about competitors?
Budget structure
Production Techniques
Advertising media
Creative strategy
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which internal records might a business use to analyze information regarding customer satisfaction levels?
Expense reports
Debit receipts
Credit reports
Comment cards
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What internal records do many businesses monitor in order to obtain useful marketing information?
Sales reports
Trade journals
Industry projections
Print advertisements
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
A professional soccer league is considering an expansion team in a certain city. What is the best online secondary source to obtain current demographic information about the location?
Youth magazine
Government Census
National news outlet
Sporting goods association
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which might a sports or an event organization search to obtain marketing information?
Foundations
Media
Newsletter
The Internet
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What type of competitor information is important for sports or event organizations to maintain in a database?
Consumption
Demographics
Market size
Price lists
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