Branding and Marketing Plan

Branding and Marketing Plan

University

10 Qs

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Branding and Marketing Plan

Branding and Marketing Plan

Assessment

Quiz

Specialty

University

Practice Problem

Medium

Created by

Ana Santiago,MBA

Used 21+ times

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10 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

This refers to the process of creating and maintaining the brand.

Branding

Brand Identity

Brand Management

Brand Recognition

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a representation of what a business is and using effective brand strategies can help a business to grow and reach beyond its target audience.

Brand

Personal Branding

Product Branding

Corporate Branding

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a distinctive name or symbol which identifies a product or set of products which differentiate it from its competitors.

Branding

Brand Identity

Brand Management

Brand Recognition

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It refers to how strongly customers and consumers believe the brand.

Branding Awareness

Brand Identity

Brand Trust

Brand Recognition

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It leverages the needs of the customer. It seek to provide their customers with world-class service.

Service Branding

Co-branding

Online Branding

No-brand branding

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is the personality of the business and the promise they make to their customers.

Branding

Brand Identity

Brand Management

Brand Recognition

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It describes branding that is used for a person, instead for a whole business.

Destination Branding

Personal Branding

Product Branding

Corporate Branding

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