MODULE 7 MARKET
Authored by VENUS MARIANO
Life Skills
11th Grade - University
Used 4+ times
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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
It is the explicit communication strategy adopted by an enterprise to elicit the patronage, loyalty, and support from its customers and stakeholders
Packaging
Positioning
Product
. Promotion
2.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
It is designed to capture market share and defeat competitors
Business plan
Feasibility plan
Marketing plans
Pre-feasibility plan
3.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
They are the one who made a marketing strategy, sell and push the product to the right market
People
Place
Price
Product
4.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
It is the tangible good or the intangible service that the enterprise offers to its customers in order to satisfy their needs
Packaging
Positioning
Product
Promotion
5.
MULTIPLE CHOICE QUESTION
10 sec • 1 pt
This pricing may be given to loyal and regular customers to maintain their patronage
Discount pricing
Introductory pricing
Promotional pricing
Recovery pricing
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
It charges a price that allows the organization to merely recover its full costs, and to reinvest the sales proceeds to produce additional products.
. Cost recovery pricing
Marginal pricing
Scarcity pricing
Subsidy pricing
7.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
There are general types of products that are marketed by enterprises, except:
Breakthrough products
Copycat products
Differentiated products
Fake products
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