Digital 101
Authored by Zarfina Nadia
Professional Development
1st - 3rd Grade
Used 3+ times
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12 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Manakah variabel / metric media yang sering digunakan untuk menghitung jumlah kunjungan orang di dalam website?
User
Sessions
Pageviews
Page / Sessions
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Manakah variabel media yang sangat dekat relevansinya dengan metric pengukuran iklan (impressions)?
User
Sessions
Pageviews
Page / Sessions
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Apakah variabel media yang digunakan untuk menunjukkan engagement antara pembaca / visitor dengan sebuah media online?
Time on Site
Number of Male User
Number of 25-35 years old user
Location
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Apa mekanisme pembelian iklan yang digunakan untuk menyesuaikan dengan jumlah impressions yang diinginkan oleh klien?
CPD
CPM
CPC
CPI
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Apa mekanisme pembelian iklan yang digunakan untuk menyesuaikan dengan jumlah klik yang diinginkan oleh klien?
CPD
CPM
CPC
CPI
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Apa mekanisme pembelian iklan yang digunakan untuk menyesuaikan dengan jumlah impressions yang diinginkan oleh klien?
CPD
CPM
CPC
CPI
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Apakah metode perhitungan mengukur rasio jumlah iklan dari jumlah impressions yang tertayangkan?
CRI
RCI
CTR
CTI
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