
Chapter 11 Test
Authored by Coach Bowen
Other
8th - 12th Grade
10 Questions
Used 2+ times

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1.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
A product mix is the number of product lines a company offers.
True
False
2.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
A supply chain is the businesses, people, and activities involved in manufacturing products and delivering them to end users.
True
False
3.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
The _________ price is the actual price a customer pays for a product.
list
manufacturer's suggested retail
selling
markup
4.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
Services are intangible, inseparable, _________, and perishable.
physical
variable
packaged
convenient
5.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
What is psychological pricing?
Point at which revenue from sales equals the costs.
Discount pricing strategy used in the B2B market.
The overall pricing of a company.
Pricing technique that creates an image of a product.
6.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
The point at which the revenue from a business’s sales equals the costs of business is called _________.
cost recovery
making money
break-even point
profitability
7.
MULTIPLE CHOICE QUESTION
2 mins • 1 pt
_________ indicates the excellence of a product.
A feature
Quality
Selling price
A guarantee
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