Spectatorship

Spectatorship

12th Grade

10 Qs

quiz-placeholder

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Spectatorship

Spectatorship

Assessment

Quiz

Arts

12th Grade

Practice Problem

Medium

Created by

Kirsty Worrow

Used 7+ times

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10 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What is the name of the earliest media effects theory?

The hypodermic syringe model

The encoding/decoding model

uses and gratifications theory

2.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What binary did Stuart Hall suggest could describe different audiences?

Lazy & Productive

Active & Passive

Mainstream & Niche

3.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What is the term for segmenting a population into smaller audiences based on age, gender, socio-economic groups, etc.?

psychographics

demographics

photographics

4.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

A spectator is...

a group of people who watch a film

an individual who watches a film

5.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What is the terms that is used to segment a population into smaller audiences based on factors such as personal taste, ideology, cultural background, etc?

geographics

demographics

psychographics

6.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What does a mainstream audience NOT want?

Narrative ambiguity

Recognisable stars

What is popular and successful

Genre familiarity

7.

MULTIPLE CHOICE QUESTION

1 min • 1 pt

Media Image

What does a niche audience NOT want

Films with cult or critical appeal

Challenging and provocative films

Auteur directors

Familiar use of genre and narrative

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