5POB MARKETING QUIZ

Process of gathering, analyzing and interpreting information about the market, product, or service to be offered for sale in the market, about the past, present and potential customers for the product or service.

• MARKETING PLAN

• MARKET RESEARCH

• MARKETING STRATEGY

• PRODUCT TESTING

True or False?

Marketing includes advertising, selling, and delivering products to consumers.

• True

• False

Marketing that utilizes the Internet and online-based technologies is known as ...

• Relationship Marketing

• Traditional Marketing

• Social Media Marketing

• Cause Marketing

Define Promotion

• Activities a business or organization uses to attract, inform and persuade consumers to buy the product

• The number of different product lines a manufactures or sells

• The process of creating, growing and manufacturing a product

• The price set by the business for the product

Which can be a barrier to effective communication

• Full colour advertising brochure
• Early morning meeting between two workers
• Poorly worded letter
• Memo sent down the chain of communication

An entrepreneur is someone 

• Someone who works for a new business
• Someone who starts a new business
• Someone who takes over an existing business
• Someone who does not want to work

Tags

CCSS.L.11-12.4C

CCSS.L.6.4C

CCSS.L.7.4C

CCSS.L.8.4C

CCSS.L.9-10.4C

Deciding how much to charge for goods and services.

• Marketing
• Goods
• Pricing
• Selling

Any goods and services a business sells

• advertising

• product

• market segment

• profit

item you can touch, such as donuts

• sales promotions

• advertising

• market research

• good

Short- term incentive or offer designed to increase sales

• repeat customers

• publicity

• sales promotion

• advertising