Quiz: Product Forum Session #2

We know products fail, a lot.

McDonald's Arch Deluxe - 1996.

Google's Orkut - 2004.

Frito-Lay WOW! Chips - 1998.

Mobile ESPN - 2006.

What is the #1 reason for failure of products & businesses?

• Lack of financing

• Pricing / cost issues

• No market need

• Poor product

What is the name of the disruption management app used in Changi airport to see flight status, passenger handling information, and baggage details?

• Hyperion

• FlightCentre

• Apex

• BEST

In 1988, a GDS called Abacus was formed for the Asia market.

Which of the following airlines were part of the initial collaboration?

(select all the correct answers)

• Neos Airlines

• Cathay Airlines

• Malaysian Airlines

• Korean Air

This airline began as Tasman Empire Airways Limited, founded in 1939 by an international agreement between 3 countries. In April 1965, TEAL became the flag carrier airline for one of the countries.

Identify this airline.

• Air Serbia

• Air New Zealand

• Iberia

• Korean Air

What is RefX, an Amadeus Digital Product, used for?

• A product that helps manage travel disruptions

• An unique digital airline reference compass

• A tool to help airlines find baggage information

• An enabler for airlines to build their own unique retailing experience

The first Indian airline started as an airmail carrier within India. This airline flew its inaugural flight in October 1932, flying from Karachi to Mumbai.

What was the name of this airline?

• Air India

• Tata Airlines

• Supreme Airlines

• Pawan Hans

Well, since we all love abbreviations...;)

What the other name for Amadeus Digital Commerce?

• DCIA

• DigiCom

• ADC

• DAPI

International Air Transport Association (IATA) is a trade association of the world's airlines, founded in 1945. IATA has been described as a cartel since. In addition to setting technical standards for airlines, IATA also organized tariff conferences that served as a forum for price fixing.

Which of these IATA resolution manuals talks about Interline Considerations on Irregular Operations (IROPs)?

• 735d

• 735b

• 532d

• 532b

A company's logo usually has a story behind it.

Amazon's logo, represents a customer's smile & the arrow signifies that they sell everything -> A to Z.

Baskin Robbins' logo indicates the 31 original ice-cream flavors.

Air China's logo, as well, indicates a hidden meaning. What do you think it is?

• Dragon breathing fire

• Phoenix flying over the sky

• An ancient air-vehicle, flying over the sky

• Wind traces over a mountain

We love adding new features to our product.

"The more features we put into a product, the more customers will like it."

• True

• False