Visual Merchandising & Display Review

An elaborate display of utensils and various pans needed for cooking a Thanksgiving meal would be what type of display?

• related-merchandise display
• line-of-goods display
• variety display
• one-item display

The visual and artistic aspects of presenting a product

• fixture
• storefront
• focal point
• display

The combination of entrances, window awnings, and other exterior building characteristics

• focal point
• fixture
• storefront
• display

Shows merchandise, provides customers with information

• interior display
• storefront
• proportion 
• fixture

The sign showing a business' name

• fixture
• marquee
• interior display
• focal point

Found on opposite sides of a color wheel, they create contrast

• complementary colors
• POPs
• marquee
• focal point

To create a focal point and keep the customer's eye moving up and center, a(n) triangle is a good geometric shape for a display

• true
• false

Which of the following refers to the ways stores use floor space to facilitate sales and serve customers?

• Interior Displays

• Storefront

• Store Interior

• Store Layout

Point-of-Purchase displays are a consumer sales promotion device.

• True

• False

Mannequins are considered valuable tools for enhancing the shopping experience.

• True

• False