unit 10 Trends New language leader

We tend to think that the change happens gradually and.... over time.

• quickly

• suddenly

• steadily

• slowly

The term tipping point originally came from.....

• math

• biology

• ecology

• physics

The idea describes the time in process when very .....change happens

• fast

• slow

• rapid

• gradually

In sociology the term was first used by....

• Malcolm Gladwell

• Morton Grodzins

• Carl Jung

• David Hubel

However, often this is not the case, especially with new trends which seem to....... very quickly.

• keep up with

• take over

• slow down

• catch on

Malcolm Gladwell shows how new trends suddenly ......

• buy into

• take over

• catch on

• pick up on

M.Gladwell identified three types of people who are influential in the development of trends:

• salesmen, educators, experts

• connectors, managers, mavens

• mavens, creators, engineers

• connectors, mavens, salesmen

Social and cultural movements have a strong...........on fashion trends

• inspiration

• influence

• outbreak

• fashion statement

Fashion designers are often influenced by.......

• pop culture

• subculture

• cultural movements

• high culture

.................are role models for many people

• designers

• trendsetters

• celebrities

• painters