7P's of Marketing

Refers to any goods or services that are produced to meet the consumers’ wants, tastes, and preferences.

• Product

• Price

• People

• Place

• Promotion

The money that a buyer pays for a product.

• Price

• People

• Place

• Promotion

• Packaging

Represents the location where the buyer and seller exchange goods or services.

• Place

• Promotion

• People

• Packaging

• Process

The individuals involved in the sale and purchase of products or services come under ______.

• People

• Place

• Promotion

• Product

• Process

Refers to the various strategies and ideas implemented by the marketers to make the end-users aware of their brand.

• Promotion

• Packaging

• Process

• Product

• Place

Refers to a process used by marketers to create an image in the minds of a target market.

• Packaging

• Process

• Product

• Price

• People

The concept of branding and using of Unique Selling Proposition (USP).

• Process

• Product

• Price

• People

• Promotion