7P's of Marketing
Authored by Alejandrina Moises-Torres
Business
12th Grade
Used 45+ times
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7 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Refers to any goods or services that are produced to meet the consumers’ wants, tastes, and preferences.
Product
Price
People
Place
Promotion
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The money that a buyer pays for a product.
Price
People
Place
Promotion
Packaging
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Represents the location where the buyer and seller exchange goods or services.
Place
Promotion
People
Packaging
Process
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The individuals involved in the sale and purchase of products or services come under ______.
People
Place
Promotion
Product
Process
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Refers to the various strategies and ideas implemented by the marketers to make the end-users aware of their brand.
Promotion
Packaging
Process
Product
Place
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Refers to a process used by marketers to create an image in the minds of a target market.
Packaging
Process
Product
Price
People
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The concept of branding and using of Unique Selling Proposition (USP).
Process
Product
Price
People
Promotion
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