DM QUIZ

Digital marketing aims to

• Identify customer needs

• Targeting niche audience

• Use internet and digital devices

• Track the marketing efforts

• All of the above

Which of the following is not true ?

• Digital marketing helps you to target your niche audience

• Digital marketing is cost effective

• You can measure result of your digital marketing efforts

• Digital marketing is non-interactive

Which of the following is the correct depiction of Digital Marketing?

• E-mail Marketing

• Social Media Marketing

• Web Marketing

• All of the above

Which of the following is not a correct match ?

• Print media- traditional marketing

• Pay per click- Internet advertising model

• Generating leads- landing pages

• Real time results- television advertising

What are the demographics on the basis of which you target your audience in digital marketing ?

• Age

• Gender

• Education

• All of the above

Which of the following is not a tool of measuring and tracking audience ?

• Google analytics

• Facebook pixels

• Google Adwords

• Wordpress

Organic results are

• natural results and you need not to pay anything to search

• engine to get high rank in the SERP

• paid results cannot be optimized

• least clickable by the users

Which of the following is true

• Display advertising is showing advertisement in google search results

• Search engine optimization brings website to the top in search engine results

• If you don't know HTML, you can't develop a website

• Social media marketing is all about showing ads on websites

Which of the following country has maximum number of Internet users (2020) ?

• China 

• India

• United States 

• Brazil

Which of the following are advantage(s) of digital marketing over traditional marketing ?

• Digital marketing is performance oriented 

• Targeting of audience on the basis of user's interest is possible in digital marketing 

• Digital marketing offers customer inter activity 

• All of the above