
Media Contexts Film
Authored by Cathy Williams
Arts
11th Grade
Used 2+ times

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10 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is cross media convergence?
Two or more media forms/companies coming together to produce a product.
When a company has more than one media form they work in.
When companies use new technology to distribute their products.
When a media product becomes obsolete.
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is horizontal integration?
The process of a company increasing production by taking over or creating another company in the same part of the supply chain.
The process of a company increasing production by taking over or creating another company in a different stage of the supply chain.
When two or more companies work together to create a media product.
The process of synergy, when companies work together on a single product.
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What is vertical integration?
The process of a company increasing production by taking over or creating another company in the same part of the supply chain.
The process of a company increasing production by taking over or creating another company in a different stage of the supply chain.
When two or more companies work together to create a media product.
The process of synergy, when companies work together on a single product.
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Disney acquiring Pixar in 2006 is an example of:
Vertical Integration
Horizontal Integration
Synergy
Technological convergence
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Disney acquiring Buena Vista Home Video, who distribute DVDs and Blu Ray, is an example of:
Vertical Integration
Horizontal Integration
Synergy
Technological convergence
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of these is NOT a major studio?
Warner Brothers
Disney
Participant Media
Universal
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of these companies created Roma?
Warner Brothers
Disney
Participant Media
Universal
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