BR212 Pre-Test

BR212 Pre-Test

University

8 Qs

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BR212 Pre-Test

BR212 Pre-Test

Assessment

Quiz

Other, Social Studies, Journalism

University

Practice Problem

Medium

Created by

Kareen Gancio

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8 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is a corporation that is made up of a number of different, sometimes unrelated businesses.

monopoly

corporation

merger

conglomerate

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following terms completes: media production, __________, and consumption

marketing

advertising

distribution

creation

3.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Which of the following describes the field of political economy of media and communication? Choose all applicable answers.

It examines how media and communication systems and content reinforce, challenge, or influence existing social relations.

It emphasizes the relationship of media "texts" to the audience, not interested in the factors that influence the production of media content.

It looks at how media ownership and support systems (ex: advertising and state policies) affect and influence media behavior and content

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the terms can be simplified as "how a company plans to make money" (Lewis, 2014).

business model

policies

ratings

media ownership

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the terms can be described "as a high-level overall plan embracing the general goals and acceptable procedures especially of a governmental body."

business model

policies

ratings

media ownership

6.

MULTIPLE SELECT QUESTION

45 sec • 1 pt

Which of the following questions are often asked in the field of political economy of media and communication? Choose all applicable answers.

What drives the media?

Why news is reported in a certain way?

Why some events are completely ignored?

What are the audience's interpretation of the media text?

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

It is an economic system whose essential feature is the motive to make a profit.

socialism

economic democracy

capitalism

communism

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