
7 Marketing Functions
Authored by Barquell Rivers
Business
9th - 12th Grade
Used 5+ times

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20 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which marketing function can remind customers of items that they want to purchase?
Promotion
Product/Service Management
Financing
Pricing
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following marketing functions enables businesses to have their products in the right place at the right time:
Risk management
Promotion
Selling
Channel management
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which function of marketing determines how much gross profit a business will make on a good or service?
Risk management
Channel management
Pricing
Promotion
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The marketing function that includes creating strategies to attract the target customer to a business is
pricing
marketing -information management
market planning
channel management
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The marketing function which involves the matching and satisfying of customer wants and needs with available goods or services is
selling
market research
prospecting
purchasing
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Identify the marketing function illustrated in the following situation: Martha wants a winter coat and sees a style she likes in a magazine advertisement.
selling
promotion
pricing
purchasing
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The marketing function that is responsible for the flow of goods or services from the producer to the customer is
purchasing
product/service management
selling
channel management
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