Unit #2 Marketing Concepts
Quiz
•
Business
•
9th - 12th Grade
•
Practice Problem
•
Medium
Susan Coffee
Used 57+ times
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20 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What does marketing help a business do?
Create product
Connect the business to their customers
Name the business
Design the package
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is an example of a service?
Jewelry
Markers
DVD
House Cleaning
3.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Providing customers with goods and services they want to buy is which marketing function?
Research
Pricing
Financing
Selling
4.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The Finish Line asks their customers to go online to take a survey about the service they received while making their recent shoe purchase. Which marketing function is Finish Line implementing?
Product Planning
Distribution
Market Information Management
Promotion
5.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
All potential customers who share the ability and willingness to buy a product are know as a ________________.
Buyer
Business
Market
Group
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following are included as internal factors in a SWOT analysis?
Strengths and Opportunities
Weaknesses and Threat
Opportunities and Threats
Strengths and Weaknesses
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which of the following is NOT part of the Marketing Mix?
Product
Price
Personnel
Place
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