Marketing Post-Test December 2021

Which of these activities is NOT needed in Market Planning

• Dancing

• Presenting data

• Using data to create a marketing plan

• Determining information needs

On "Black Friday" Best Buy will mark down their flat screen T.V.'s by 30%

• Selling

• Pricing

• Channel Management

• Market Information Management

Which is not part of the SWOT analysis?

• Strength
• Weakness
• Opposition
• Threat

True or False: Goods are intangible

• False
• True

Customer Information includes all of the following except:

• age
• gender
• your grade in marketing
• education

Customer information includes which of the following?

• Age

• Discounts

• Marketing Information

• Products

_____________ is the process of planning, pricing, promoting, selling, and distributing ideas, goods, or services to customers.

• Marketing
• Selling 
• Business
• Stores

______ are tangible items that have monetary value and satisfy your needs and wants.

• Services
• Goods
• Things

__________ dictates how much to charge for a good and/or service in order to make a profit.

• Pricing
• Selling
• Promoting 

What kind of people do sports drinks target?

• Athletics

• Unorganized people

• Lazy

• Teachers