SWD: Midterm Review

Which of the following are true

• A project manager is tasked with ensuring the project is completed on time

• A project team always has to collaborate for projects to succeed.

• There is a balancing act in projects between scope, resources and time.

• The executive sponsor needs to be happy with how the project turned out

If you were to land on a webpage what is the most likely spot your eyes will focus on first.

• The Middle of the page

• Top left corner of the page

• Top right corner of the page

• The bottom of the page

CTA's on a website are best when:

• They are highlighted in a contrast high colour

• They are placed at the bottom right of the page

• The text is larger than the rest

• They incorporate humour to attract clicks

The _____ typeface helps facilitate the reading process

There should be ___ keywords included on each SEO landing page

You should conclude your website's landing page with a ___________

A conversion has taken place when:

• A company outbids another for the rights to a new contract

• When a website automatically converts currencies on its website

• A company convinces a competitors customer to use their product/service instead.

• Viewers of a business’ website become its customers

Why is conversion critical?

• The goal of all business endeavours is to increase sales

• Because it shows value in paying for a website

• It will prove that the website needs a redesign or not

• All of the above

You are watching a video on YouTube and in the middle of it an advertisement starts playing instead of your video. This is an example of

• Strategic advertising

• Permission Marketing

• Interruption Advertising

• Paid Advertising

Which of the following are examples of the resources component for project management

• People

• Contractors

• Computers

• Software