ESB Domain 2 Lesson 1

ESB Domain 2 Lesson 1

9th - 12th Grade

11 Qs

quiz-placeholder

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ESB Domain 2 Lesson 1

ESB Domain 2 Lesson 1

Assessment

Quiz

Instructional Technology

9th - 12th Grade

Practice Problem

Easy

Created by

Monica Bondurant

Used 25+ times

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11 questions

Show all answers

1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A target market identifies the ___________________ to which a company markets its products and services.

customer group

employees

commercials

market strategy

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A value proposition is a statement that explains _____________ a customer should do business with a company.

what

why

when

where

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Primary data is more ___________ and reliable compared to secondary data.

accurate

false

important

widely used

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Secondary data often contains ____________________ .

facts

reports

personal bias

emails

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A(n) _______________ competitor is a business that sells different products or services as another business.

direct

neighbor

sales

indirect

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

A SWOT analysis documents a company's strengths, weaknesses, _____________ and threats.

outcasts

opposites

opposition

opportunities

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Financial limitations would be an example of a _______________ in a SWOT analysis.

strength

weakness

sales tactic

problem

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