Rhetorical Situation, Ethos, and Logos

Using emotion to persuade (guilt, humor, pride, etc.)

• Logos

• Ethos

• Pathos

• Rhetoric

Tags

CCSS.RI.11-12.6

CCSS.SL.11-12.3

Rhetorical Situation

• The circumstances that bring a text into existence

• Ideas that people accept without any proof

• The people, location, and time that influence a text

• A statement upon which an argument is based

Tags

CCSS.RI.11-12.3

CCSS.RI.11-12.5

CCSS.RI.11-12.6

Exigence

• Persuasive techniques speakers use to try to convince their audience

• What the speaker wants the audience to do after receiving the message

• The circumstances that bring a text into existence

• The perceived need for a text; the issue or situation the prompted the text

Tags

CCSS.RI.11-12.6

Message

• What the speaker wants the audience to do after receiving the message

• The speaker’s main idea or main argument

• Persuasive techniques speakers use to try to convince their audience

• A statement upon which an argument is based

Tags

CCSS.RI.11-12.2

CCSS.RI.11-12.5

CCSS.RI.11-12.6

CCSS.SL.11-12.3

Syntax

• Feelings and ideas associated with a word

• The dictionary definition of a word

• The author's word choice

• sentence structure; sentence construction

Tertiary Audience

• The broadest and largest group that has no connection to the intended audience

• Broader person or group that has some connection to target audience

• The people, location, and time that influence a text

• The target or intended audience

Logos

• Appeal based on the credibility and trustworthiness of the speaker

• Appeal based on logic or reason

• Appeal using emotion to persuade (guilt, humor, pride, etc.)

• Persuasive techniques speakers use to try to convince their audience

Tags

CCSS.RI.11-12.6

CCSS.SL.11-12.3

CCSS.W.11-12.1

Context

• What the speaker wants the audience to do after receiving the message

• The people, location, and time that influence a text

• Broader person or group that has some connection to target audience

• Ideas that people accept without any proof

Tags

CCSS.RI.11-12.6

CCSS.SL.11-12.3

Diction

• feelings and ideas associated with a text

• the dictionary definition of a word

• author's word choice

• Sentence structure

Tags

CCSS.L.11-12.5

CCSS.RL.11-12.4

Tone

• What the speaker wants the audience to do after receiving the message

• The speaker’s attitude toward their subject

• A statement upon which an argument is based

• Persuasive techniques speakers use to try to convince their audience

Tags

CCSS.RI.11-12.6

CCSS.RL.11-12.4

CCSS.SL.11-12.3