Unit 10

What is brainstorming?

• A way of drawing images.

• A way to improve the memory of the designer.

• A way to make a list of ideas to solve problems.

• A way of making everyone like the design ideas.

The impact on wider design community and subsequent designs leads to: !!What does this question mean?

• Understand design theory

• Understand color theory

• Understand how to present a design effectively

• Understand how to interpret the success or failure of designs

You are creating a new logo for your client that should be a vector graphic. Which is classified as a vector editing software?

• Adobe Illustrator

• Adobe Photoshop

• Adobe Premiere

• Adobe Flash

What is Design Criteria?

• To meet human needs and wants or solve problems.

• A method of shared problem solving in which all members of a group spontaneously, and in an unrestrained discussion, generate ideas.

• Desired specifications (elements or features) of the design.

• An iterative decision-making process that produces plans by which resources are converted into products or systems.

Highlights the aesthetic and functional qualities of the design and states the objectives for the design is essential for:

• Experimentation and exploration

• Presentation of the final design.

• Feasibility assessment

• Data on sales or uptake

To present a design effectively you need:

• Visual presentation

• Supporting documentation

• Verbal presentation

• All the above

Which of the following would you do first in order to present initial ideas to a client for their approval and feedback?

• Give the client an invoice

• Set up a conference call

• Show the client the final project

• Present sketches

The objectives for each design, including:

• Purpose and audience

• Aesthetic intent

• Success criteria

• All the above

To interpret the success or failure of designs designers need:

• Starting work again when it has not worked.

• Give the client an invoice

• An initial rough design presented to the client for their approval

• Data on sales or uptake

Research examples of poor design in a broad range of contexts and identify root causes to be avoided in each case is important for:

• Feasibility assessment

• Budget

• Creating, analyzing and developing better solutions.

• Needs and wants