Media Globalization

How “social movement” create “social change”?

• Technology

• Social institution

• Population control

• All of the above

Who put a pressure on people to select one choice over another?

• Cultural pattern

• Social Forces

• Societal Laws

• A and B

A newspaper story that is written by a professional journalist and vetted by a professional editor is still likely to be more credible than a viral video produced by someone random.

• True

• False

Steger defined globalization as a 'Superficial Candyfloss Culture' which means that Globalisation has lead to the dumbing down of intelligence, creativity and critical thinking.

• True

• False

Marcuse claimed that globalization leads to a lack of critical thinking. Marcuse claimed that this is the product of media audiences being encouraged by media companies to subscribe to three ways of thinking and behaviour. Which ONE of the following is NOT one of these ways.

• Commodity Fetishism

• Imperialist Consumption

• False needs

• Conspicuous consumption

Which one of these sociologists criticised the cultural imperialist argument, as they believe it makes the mistake of suggesting that the flow of culture is one way only?

• Held et al.

• McChesney

• Ritzer

• Adorno and Marcuse

Cohen argued that the globalization of communication has become so intensive and extensive that all consumers of the global media are citizens both of the world and of their locality.

• True

• False

Which of these are the effects of Americanization?

• Destroys local culture

• Many people are leaving their own country and move away to the west

• Rise in Islamic fundamentalism

Values refer to the beliefs and goals that members of societies agree are important.

• True

• False

Norms refer to how societies expect their members to behave in particular situations.

• True

• False