Marketing

Business process of creating relationship with and satisfying customers.

• Advertisement

• Marketing

• Market Research

• Market Study

Help produce marketing messages to change or enhance existing perceptions about your products/ services

• ADVERTISING TESTING

• BRAND AWARENESS AND REACH

• MARKET SEGMENTATION

• PRODUCT TESTING

Notice announcement in a public medium promoting a product, service or event or publicizing a job vacancy.

• ADVERTISEMENT

• ADVERTISING

• DISPLAY ADS

True or False?

Marketing involves encouraging people to buy a product or service.

• True

• False

True or False?

Marketing includes advertising, selling, and delivering products to consumers.

• True

• False

Marketing that utilizes Internet and online based technologies is known as ...

• Relationship Marketing

• Traditional Marketing

• Digital Marketing

• Cause Marketing

True or False?

Email is an example of indirect marketing.

• True

• False

The act of buying of the same brand over and over again is known as ...

• prospective buyer

• advertising campaign

• company image

• buying habit

True or False?

Sponsoring sports events is an example of marketing.

• True

• False

..................... are people who have a big social media following.

• Borrowers

• Investors

• Influencers

• Bankers