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Product Development

Authored by Laura Shaw

Education, Business

9th - 10th Grade

Used 12+ times

Product Development
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7 questions

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1.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

What is a target market?

The particular group of customers that a product or service is aimed at.

The area of the market you want to be in.

blah

blah

2.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following ISN'T one of the 4Ps

Product

Price

Process

Promotion

3.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following ISN'T a benefit of a logo?

Positive first impression

Appeal to customers

Easy brand recognition

It tells you what the product does

4.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is it important to assess your product before making it?

Make sure it's safe

All of these

Catch any problems early

Make sure it will work how you expect it to

5.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

_____________ is when a researcher collects data themselves and is the first person to receive the information.

Primary

Secondary

6.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Which of the following is a method of secondary research?

Interviews

Surveys

Interest Research

Focus Groups

7.

MULTIPLE CHOICE QUESTION

30 sec • 1 pt

Why is research important?

Tells you exactly what you need to know

It is complicated to collect

It will be completely specific

It allows us to understand the needs and wants of the customers

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