Audience Analysis Review

When preparing a speech, you want to be sure to read the audience, meaning...

• You read about each person

• You read the looks on their faces

• You try to understand the audience's background

• You try to understand why you are giving a speech

What are demographics?

• A list of the race of each person in an area

• A count of the population of a given city

• An average of the people in a region

• Statistics that give info about a group of people

Each of the following would be an example of demographic groups EXCEPT...

• Age

• Political Party

• People with High School Diplomas

• Gender

• All of these are examples

Age can have an influence on all of the following EXCEPT...

• Occupation

• Values

• Attitudes

• Interests

You will want to alter the message of your speech if your audience is mostly one gender

• True

• False

Which of the following is NOT usually affected by your occupation?

• Way of life

• Religious beliefs

• Interests

• How you see the world

Two of the biggest mistakes you can make in public speaking are talking down to an audience and...

• Giving the audience too much information about you

• Making the audience feel stupid

• Making the audience feel challenged

• Giving the audience a reason to disagree with you

A person's religion can influence their thoughts on topics such as marriage, war, drinking, family, etc.

• True

• False

Out of the situations below, which one would be the only one where you MUST know your audience's political beliefs

• When you are looking for an easy way to offend an audience

• When you are speaking to an audience about a controversial topic

• When you are running for office and giving a campaign speech

• When you are about to speak to a mayor or city council

A speech should always try to be respectful of...

• Differences of opinion

• Different religions

• Different cultures

• Local customs

• All of the above