Sam and Karen really are ______________________. They only moved to London a year ago, but they’ve already opened 49 clothes stores and given jobs to many local residents.

• a niche in the market

• customers and developers

• movers and shakers

• partners and managers

Sarah had wanted to start a business for years, but she was worried about losing money. She finally decided ________________ last month when she opened her own restaurant.

• to think outside the box

• to take the plunge

• to invest

• to move and shake

If you want to create your company, first you have to assess your SWOT, that is...

• Skills, wealth, organisation and territory

• Strategies, worries, operations and treatment.

• Strenghts, weaknesses, opportunities and threats

• Salaries, writing, origins and tricks

Where will you ________ your business? What equipment will you need?

• carry

• run

• manage

• lead

After running a successful mail order business, Richard Branson realised that ________________________. He opened a chain of record stores and had a big profit.

• taking the plunge

• success breeds success

• a niche in the market

• think outside the box

Entrepreneurs offer products that help you to ___________ anxiety, problems and frustration.

• develop

• get on with

• earn

• cope with

A synonym for benefits.

• skills

• profit

• raw materials

• razor sharp

It was difficult for David to get benefits at first but now he is doing really well. Sometimes it can take a long time ______________________.

• to make a go of it

• to think outside the box

• to get off the ground

• to pay your investors back

If you want to find innovative solutions to problems, you must ____________.

• employ workers

• plan your business

• get a break

• think outside the box

A synonyms for employ (dar trabajo) and dismiss (despedir)

• cope / expell

• bud / get off

• hire / fire

• contract / invest