Product & Service Management Quizziz
Authored by Melissa Martinez
Business
11th - 12th Grade
Used 15+ times
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22 questions
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1.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
A product is anything tangible a business offers to a market to satisfy customer needs?
True
False
2.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
What are three important roles for marketers in the product development process?
Gather information
Design strategies
Conduct market tests
All of the above
3.
MULTIPLE SELECT QUESTION
45 sec • 1 pt
Products are designed to satisfy customer needs
True
False
4.
OPEN ENDED QUESTION
3 mins • Ungraded
Why must marketers serve as the customers' representative in the product development process?
Evaluate responses using AI:
OFF
5.
OPEN ENDED QUESTION
3 mins • 1 pt
Explain the three levels of product design for a bike.
Evaluate responses using AI:
OFF
6.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
Which is NOT a product mix component?
Product Line
Packaging
Product Assortment
Marketing
7.
MULTIPLE CHOICE QUESTION
30 sec • 1 pt
The P&G Baby Category is an example of what?
Product Line
Product Assortment
Packaging
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