Digital Marketing Pop Quiz

What is a Market?

• The act of selling

• A medium where

  customers and sellers with shared interests and

  desires conduct business.

• A brand

Building the brand and the brand awareness are

the key points of marketing that can set it apart

from selling.

Branding helps you to connect with:

• Suppliers

• Warehouse Workers

• Customers

This separates your company from the competition:

• Unique value/selling proposition

• Target market

• Logo

The number one question your marketing should answer is...

• What is your product?

• What's in it for me?

• How do I find you?

When identifying your target market, it is important to consider:

• Age, Gender, Location, etc

• Font colors and sizes

• Packaging

Which is an example of Direct Marketing?

• Flash Mob

• Phone Calls

• Social Media Marketing

Telemarketing Marketing is an example of:

• Direct marketing

• Phone call marketing

• Active Marketing

Which is NOT an example of Outgoing Marketing?

• Billboards

• TV Commercials

• Internet Ads

PR or public stunts are an example of:

• Good Business

• Aggressive Promotions

• Guerrilla Marketing

B2B Marketing is also known as:

• Branding-to-business

• Business -to-business Marketing

• Business 2 Build