Retail Revision

What is mobile retail ?

• It is a term used to describe shopping or purchasing using smartphones or tablets

• A mobile shop

• A pop-up shop

37% of people use what as inspiration for purchases

• The web

• Social Media

• Amazon

Where is Paytm based ?

• China

• India

• Japan

What is POS stand for ?

• Price on Sale

• Point of Sale

Which of these is a service that may be provided in a shop?

• Bread

• Cheese

• Eggs

• Refund or Exchange

The word retail has been derived from the which french word ?

• Re-tailor

• Re-teller

• Re- tailier

• Re-tailler

Retailing creates......

• Time utility

• Place utility

• Ownership utility

• All of these

A retailer sell raw materials.

• True

• False

_________________ refers to the buying behavior of final consumers.

• Consumer buyer behavior

• Target market buying

• Market segment buying

• Business buying behavior

Buying behavior process includes, 1. Need recognition, 2. _____________ , 3. evaluation of alternatives, 4. purchase decision and 5. Post-purchase behavior

• Cognitive Dissonance

• information search

• enjoying the product

• all the above