C&M Year 11

What is the Creative & Media brief about this year?

• 50 years of BBC radio

• 100 years of the BBC

• The Queen's Jubilee

• 10 year anniversary of Netflix

What is your proposal for the brief?

• A radio and social media campaign to promote the festival

• A podcast

• A song

• A TV advert on the BBC

What radio stations could you choose from? PICK TWO

• Magic

• Capital

• Radio 1

• Radio 1Xtra

What PRIMARY RESEARCH have we done?

• Books

• Online articles

• Music Survey

• Questionnaire on Festivals

What SECONDARY research have we done?

• Online poll

• Online articles on the BBC

• Questionnaire

• Twitter posts

What have we created to promote your Festival? PICK 4

• Podcast

• Radio Advert

• Sound FX

• Voiceover

• Radio Jingle

What factors form the Target Audience for the festival? Pick 3

• Age

• Gender

• Genre and Style tastes

• Height

• Foot size

What festivals did we research TOGETHER? PICK 2

• Fyre Festival

• Hallyukpop

• Coachella

• Tomorrowland

What is the name of your festival?

Where is your festival being held?