R064 - 30 things you should know

Market (a)   is all about splitting a market into groups of customers where they have similar needs to each other.

Customers vary because of the (a)   of goods they require

Customer (a)   is based on the opinions of the customers regarding their level of satisfactions for a given product, service or experience.

Market segmentation ensures customers’ needs are (a)   and met

The purpose of market research is to reduce (a)   .

Market research is used to gain (a)   views and understand their needs

(a)   market research is where a business uses data and information that has already been gathered.

(a)   costs are costs that do not vary with output

Variable costs vary with (a)   (the more output produced the more the variable costs go up!)

Break even is used as an aid in (a)   making.