Facbook's acquisition of WhatsApp

How much did Facebook acquire WhatsApp for?

• $17 billion

• $18 billion

• $19 billion

• $20billion

WhatsApp is the most popular messaging app ever.

• true

• false

• not mentioned

How many users does WhatsApp have worldwide?

• over 1 B

• over 2 B

• over 3 B

• over 4 B

Why was WhatsApp so successful?

• it provided great service.

• It outsmarted other companies.

• It had no competitors.

• It came at the right time.

Why did Facebook pay so much to acquire WhatsApp?

• to be more innovative

• to sell advertising

• to attract potential customers

• to tap into new markets

What is Facebook in the social network space?

• a king

• a monopolist

• a monopoly

• a leader

The network effect means a product/service is more valuable if more people use it.

• true

• false

Who was WhatsApp's direct competitor?

• SMS

• Twitter

• Insta

• Messenger