The Marketing Mix
Authored by Gonzalo Chávez
English, Professional Development
Professional Development
Used 305+ times
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10 questions
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1.
MULTIPLE CHOICE QUESTION
45 sec • 5 pts
What are the components of the marketing mix?
Product
Price
Promotion
Place
Product
Publicity
Promotion
Personal selling
Place
Projection
Promotion
Product
Product
Planning
Payment Plans
Packaging
2.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
The merchandise or services offered by a company to its customers.
Price
Product
Place
Promotion
3.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
The activities that communicate the product’s features and benefits that help persuade customers to purchase the product.
Product
Price
Place
Promotion
4.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
What TWO elements from the marketing mix are missingin this image?
Price
Place
Price
Promotion
Product
Price
Place
Promotion
5.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
"Public relations" and "Personal selling" are part of...
Product
Price
Promotion
Place
6.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
The activities that make your product available to consumers.
Product
Price
Promotion
Place
7.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
"Packaging" and "Design" are part of...
Product
Price
Promotion
Place
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