Strategy Analysis

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Which one of the following statement is correct?

• SWOT analysis is a technique used to take important business decisions

• SWOT analysis helps managers decide 'where the business is now'

• SWOT analysis sets business objectives for the future

• SWOT analysis considers only the external environment of business

Which one of the following statements is correct?

• PEST analysis is an internal audit of a business's current strengths and weaknesses

• PEST analysis is sufficient to allow managers to make important strategic decisions

• PEST analysis outlines some important external influences on a business

• PEST analysis assesses the performance of each of a business's products

Porter's Five Forces analysis aims to help managers:

• identify the market shares and market growth in each of the markets a business operates in

• analyse the performance and current market position of existing products

• analyse, for each business unit or division, the level of competitive rivalry

• choose which strategies should be adopted to improve the power of a business

Which ONE is the benefit of SWOT analysis?

• It is often over simplified

• It is often subjective

• Inexpensive, it usually undertaken by the business managers

• Different weights might be applied to the various issues identified by different managers

 

PEST analysis give benefit such as___

• Provide an understanding of wider business environment

• Only considers the external environment

• A list of points needs further critical analysis

• May need to be updated regularly given the pace of external environment

 

An example of Opportunities or Threats from the external environment

• Competitors

• GDP per capita

• Sales

• Strengths

Great communication skills and analytical abilities is an example of a type of

• Strength

• Weakness

• Opportunity

• Threat

Global expansion in a company is an example of a(n)

• Strength

• Weakness

• Opportunity

• Threat

 

Changes in demographics results in shifting demand away from products, this is classified as a

• Strength

• Weakness

• Opportunity

• Threat

Q. 

A business has developed a great product, but still lacks the patent, this is a example of a(n)

• Strength

• Weakness

• Opportunity

• Threat