4. Business Objectives (AS)

Define 'corporate social responsibility'.

Define 'triple bottom line'.

Define 'pressue group'.

Define 'mission statement'.

Define 'ethical code (code of conduct)'.

Which of these is NOT a corporate objective?

• Profit maximisation

• Revenue satisficing

• Increase market share

• Survival

• Corporate social responsibility

A restaurant in Hanoi is aiming to grow and makes good profits every month. Suddenly, covid hits. What is the restaurant's new objective likely to be?

• Profit maximisation

• Revenue satisficing

• Market growth

• Survival

• Corporate social responsibility

In the hierarchy of objectives, which of the following is the lowest layer?

• Aim

• Corporate objective

• Divisional objective

• Departmental objective

List 3 factors that affect the corporate objectives of a business.

List three ways a business could be unethical.