Introduction to Marketing
Authored by Stephan Jimenez
Business
Professional Development
Used 9+ times
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8 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
The good or service being marketed to the target audience.
Price
Product
Place
Promotion
2.
MULTIPLE CHOICE QUESTION
30 sec • Ungraded
Marketing is planning and executing the development, pricing, distribution and promotion of products and services to satisfy the needs of your customers.
True
False
3.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
A group of people that have been identified as the most likely potential customers for a product because of their shared characteristics such as age, income, and lifestyle.
Index Market
Target Market
Sale Market
Stock Market
4.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
The cost of a product or service.
Product
Place
Price
Promotion
5.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
What one is NOT a reason marketing is important?
Informs
Disengages
Sells
Grows
6.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
Where you sell your product and the distribution channels you use to get it to your customer.
Price
Product
Place
Promotion
7.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
What one is not part of the 4 P's of the Marketing Mix?
Price
Product
People
Promotion
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