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Labels and Illusions

Authored by Chaeryn P

English

7th Grade

CCSS covered

Used 66+ times

Labels and Illusions
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11 questions

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1.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Which line best supports the inference that marketers have a negative impact on Americans’ weight?

To make the problem worse, marketers working in the clothing industry have created strategies for making us think that we are thinner than we actually are.

Marketers have developed some fanciful food labeling strategies to make us think we are consuming less food, when in fact we are not.

Remember, the marketers who devise these labels are people who want you to buy their company’s products.

The research showed that our eyes can deceive us about the amount of food we’re actually eating.

Tags

CCSS.RI.6.8

CCSS.RI.7.1

CCSS.RI.7.8

CCSS.RI.8.1

CCSS.RL.7.1

2.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Which sentence least supports the author’s claim in this essay?

Marketers have developed some fanciful food labeling strategies to make us think we are consuming less food, when in fact we are not.

People served on smaller plates thought that they had been served a large portion.

The labeling of these food and drink items seems whimsical, if not completely inaccurate.

…”vanity sizing”, the practice of labeling clothes as smaller sizes than they really are…a dress that is really a size 8 may be labeled a size 2.

3.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

What is the author’s purpose in the essay

to persuade the reader to consider marketing occupations

to give facts and details about marketing

to suggest that people should be careful when reading labels and choosing portions

to complain that marketing is all a scheme

Tags

CCSS.RI.6.6

CCSS.RI.6.9

CCSS.RI.7.6

CCSS.RI.7.9

CCSS.RL.7.6

4.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

If you wanted to conduct Internet research on the topic the author of this essay addresses, what would you enter into a search box to get the most relevant information?

effects of marketing on American weight

marketing strategies in America

how to stay trim in America today

clothing sizes based on marketing

5.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Which line from the essay best provides evidence that “vanity sizing” is harmful?

In other words, a dress that is really a size 8 may be labeled a size 2.

By using vanity sizing, clothing manufactures flatter people into thinking they are not as large as they may actually be.

…the practice of labeling clothes as smaller sizes than they really are

Apparently, this encourages people to purchase the items of clothing.

6.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

The author includes information on the Delboeuf effect in the essay _______.

to explain how marketers can easily influence Americans

to show how circles and dots are effective marketing tools

to show how even dots are confusing to today’s Americans

to explain how marketers are taught to deceive Americans

7.

MULTIPLE CHOICE QUESTION

2 mins • 1 pt

Which of the following is the central idea of the essay?

Americans can not trust the commercials they see nor hear because marketers are trying to promote bad health.

Labels on food and clothes are harmful to Americans who over rely on them for their portion sizes and as an indicator of their waist sizes.

Marketers have many ways to slyly trick Americans which results in an increase in the number of obese Americans.

Americans must use sound judgement when reading labels on food and clothes to make sure they stay healthy and avoid obesity.

Tags

CCSS.RI.7.2

CCSS.RI.8.2

CCSS.RL.7.2

CCSS.RL.8.2

CCSS.RI.6.2

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