Product Planning & development
Authored by Patricia Trubee
Business
7th Grade - Professional Development
Used 8+ times
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34 questions
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1.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
can be identified as a good or service
business
Products
asset
liability
2.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
cannot be touched, tasted, seen or felt; are performed as an “action”
products
services
goods
assets
3.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
are the physical, or tangible, items available for customers to purchase
goods
services
products
assets
4.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
do not include a tangible product; are the primary “product” of a business
product related services
pure services
goods
branding
5.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
include services which correspond to a physical product
product related services
pure services
goods
branding
6.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
refers to the decisions and processes used to create a “product mix”
product related services
branding
product planning
labeling
7.
MULTIPLE CHOICE QUESTION
30 sec • 5 pts
allows businesses to create new marketing opportunities; helps to evaluate the success or failure of current products
product related services
branding
labeling
product Plan
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