Social Media Marketing (SMM)
Authored by Xenia Selina
Social Studies, English
KG
Used 3+ times
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8 questions
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1.
MULTIPLE CHOICE QUESTION
20 sec • 1 pt
SMM is a tool for dialogue between ...
a social group and the subject of a company's marketing
a social group and company director
the administrator and director of the company
2.
FILL IN THE BLANKS QUESTION
45 sec • 2 pts
SMM has more in common with (a) than with advertising.
3.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
What tasks can be solved by SMM?
brand promotion
trade marketing
increased traffic to the company's Internet resources
preparation of photo and video materials
4.
MULTIPLE SELECT QUESTION
20 sec • 1 pt
SMM tools include ...
hidden marketing
direct marketing
social dialogue
all answers are correct
5.
FILL IN THE BLANKS QUESTION
45 sec • 2 pts
(a) is a tool with which the target audience is attracted to the site from social networks, communities, blogs, diaries and forums.
6.
MULTIPLE CHOICE QUESTION
30 sec • 2 pts
What does not lead to effective SMM?
study of competitors
doing the research
commercial posts
making a content-plan
7.
MULTIPLE CHOICE QUESTION
45 sec • 3 pts
What step of SMM efficiency do these indicators describe? :
Engagement, reach, subscribers, impressions, number of video views, number of profile visits, mentions, tags, reposts
sharing links to someone else's content
measuring efficiency
making a content plan
doing the research
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